John is responsible for client engagements involving new business & product creation, branding, and small business incubation. John has over twenty-five years of sales and marketing management, as well as strategic, consulting experience. He has helped firms deliver real unit growth in North & South America, Asia, and Europe. His long-term clients have included leading players in multiple industries including consumer packaged goods, financial services, private equity, retail, and industrial products.

He is co-author of Stopwatch Marketing: Take Charge of the Time When Your Customer Decides to Buy, which takes a close look at strategies businesses can leverage to capture a customer’s attention at precisely the right time and drive through to a successful purchase decision. Stopwatch Marketing is a “method of adjusting a business’s marketing strategies to match the shopping styles of their customers.”