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Case Studies

Case Studies: Technology Services

Value Proposition

  • Vision and Mission Development for News Source
  • Value Proposition Development for Accounting Software
  • Marketing / Business Strategy Integration for Tech Accessories/Peripherals

Target Segmentation, Marketing Planning and Launch Strategy

  • Brand Architecture for Legal Services Software
  • Branding and Brand Identity for Employment / Job Search Engine
  • Brand Positioning for News Source

Brand Strategy & Positioning

  • B2B Segmentation for Medical Services Software
  • B2C Segmentation for Telecom
  • Portfolio Strategy and Planning for Legal Services Software
  • Channel Development in Tech Accessories/Peripherals
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